LVMH Sells Off-White to Bluestar Alliance in Major Fashion Industry Move
LVMH has announced the sale of Off-White LLC, the company behind the iconic Off-White brand, to New York-based Bluestar Alliance LLC. The deal, which has not disclosed financial details, is a significant moment for the brand and its legacy.
Off-White was founded in 2012 by the late Virgil Abloh, a trailblazing designer who blended streetwear with high fashion. The brand quickly became a symbol of contemporary fashion, attracting a wide and diverse audience. Abloh’s influence on the industry remains profound, making this sale noteworthy.
Joey Gabbay, CEO of Bluestar Alliance, expressed enthusiasm for the acquisition, calling Virgil Abloh a “creative pioneer” and highlighting the opportunity to build on his legacy. Gabbay emphasized the importance of continuing the brand’s innovative spirit, which merges street culture with luxury fashion. Bluestar Alliance plans to use its global resources to keep the brand’s momentum alive while honoring Abloh’s vision.
Bluestar Alliance, founded in 2006 by Gabbay and Ralph Gindi, owns and manages several well-known consumer brands, including Hurley, Bebe, and Elie Tahari, among others. With its experience in brand management, Bluestar Alliance is positioned to help Off-White grow and evolve.
LVMH, in a statement, praised the legacy Off-White built under Abloh’s leadership and expressed confidence in Bluestar Alliance to carry that forward. The conglomerate believes Bluestar Alliance will continue to respect Off-White’s creative integrity while pushing the brand to innovate.
