The latest trend taking over the beauty world is surprisingly controversial yet undeniably intriguing—sunburn makeup. Instead of avoiding the sun-kissed, flushed look that comes after a day at the beach, this trend embraces it, allowing beauty lovers to recreate that slightly pink, post-sun glow without any actual sun exposure.
The idea behind sunburn makeup is simple: mimic the natural redness and warmth that appears on the skin after sun exposure, without the harmful UV rays. It’s about achieving a youthful, carefree, “just-came-back-from-vacation” vibe. The look is centered around a flush of pink or red across the nose and cheeks, reminiscent of how the skin might blush after a sunny day.
To nail the trend, people are using blush (cream or powder) in shades of rose, coral, or even brick red, applying it liberally across the high points of the face, particularly the bridge of the nose, cheeks, and sometimes the forehead. For added drama, some even layer on highlighter to enhance that glowy, dewy effect.
Why is it trending?
One reason for its popularity is that it fits well with the “no-makeup” makeup look—a style that’s been reigning supreme for a while now. It’s natural, fresh, and gives a playful, outdoorsy feel. Influencers on TikTok and Instagram have fully embraced the look, adding their own twists and tips, making it go viral. It’s fun, it’s different, and it allows people to play with color in a very natural way.
Is there any backlash?
While some love it, others are less enthusiastic, pointing out that real sunburns can cause long-term skin damage, from premature aging to serious conditions like skin cancer. Dermatologists have emphasized that while the makeup look might be trendy, people should always use sunscreen and protect their skin.
In the end, sunburn makeup is all about capturing a healthy glow, but the key is to fake it—safely. Keep the SPF handy, and let your blush do the talking!
The products we love :
Armani cream blushes have the most gorgeous formula and melt into your skin
And the other one which is an absolute MUST try ( OMG TRUST US ON THIS , YOU 100% MUST GO AND CHECK IT OUT) is the new blush from Rabanne. The texture is out of this world and the shade is perfect for creating that sunburn look.
